HRP Paid Media
Following their participation in our Organic Social Media training, Historic Royal Palaces reached out looking for support in Paid Media
Overview
11
Leads generated
The Challenge
Following their participation in our Organic Social Media training, Historic Royal Palaces reached out looking for support in running a one-off campaign aimed at showcasing two of their venues as top-tier luxury wedding destinations.
Key Marketing Challenges
- Internal Resource – With limited internal resources available for setting up and managing the campaign internally, they sought external expertise to handle this campaign.
- Event-Specific Campaign – this was the first campaign the events team had run in isolation away from the centralised marketing campaigns. This meant that they were also in need of support to get their accounts set up and aligned.
Our Strategy
One-off social media campaigns which promoted Weddings across the two locations.
Bringing the Campaign to Life
- Tracking review – we ensured all the tracking was set up correctly, in order to accurately monitor the performance of the campaigns
- Campaign set-up – including audience targeting, compelling copywriting, and optimising assets for every platform placement.
- Campaign Management – our specialists continuously fine-tuned and optimised campaigns to maintain effectiveness throughout their duration.
- End of campaign report – delivering a comprehensive report that provided a transparent breakdown of the overall performance, giving valuable insights for future strategies.
The Results
We pride ourselves on working exhaustively to a set of clearly defined values. These values are established and delivered by our passionate team in every aspect of the work we do, allowing us to achieve the results we strive for. If you want to learn how we can help you reach new peaks, fill out the contact form below!
11
Leads generated
2,000
Landing page views
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